Why Trust BuzzFeed Shopping?
BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.
Rachel Dunkel is a former editor and contributor to the BuzzFeed shopping team with over seven years of experience testing and recommending products that help make life a little easier, and who’s here to help you find your next favorite piece of ultralight gear, holy grail serum, jeans that fit just right, and everything in between.